Sign up to get started✨

  • Track your progress and stay organized.
  • Get automatic site scans to tick off the checkboxes for you.
  • Track your keywords positions over time.
  • Step-by-step instructions to SEO tasks.

Implement Schema Markup

Schema markup is a standardized format for providing information about a page and classifying its content. It helps search engines understand your content better and can result in rich snippets in search results, which can improve click-through rates. Different types of schema are available for various content types, from articles and products to local businesses and events.

Instructions:

Implement Schema Markup

  • 1
    Understand Schema Markup: Schema markup is a structured data vocabulary that helps search engines understand your content better and display rich results.
  • 2
    Choose the Relevant Schema Type: Select a schema type based on your content (e.g., Product, FAQ, Article, LocalBusiness). Refer to Schema.org for a full list of types.
  • 3
    Generate Schema Code: Use tools like TechnicalSEO Schema Generator to create the JSON-LD code for your chosen schema type.
    1. Example For a product schema, the JSON-LD code might look like:

      {
        "@context": "https://schema.org/",
        "@type": "Product",
        "name": "Example Product",
        "image": "https://example.com/image.jpg",
        "description": "A detailed description of the product.",
        "brand": "Brand Name",
        "offers": {
          "@type": "Offer",
          "price": "29.99",
          "priceCurrency": "USD",
          "availability": "https://schema.org/InStock"
        }
      }

  • 4
    Add Schema Code to Your Website: Embed the generated JSON-LD code into the
    <head>
    section or just before the closing
    </body>
    tag of your HTML.
  • 5
    Validate the Markup: Use Google's Rich Results Test to verify your schema implementation.
  • 6
    Monitor in Google Search Console: Check the 'Enhancements' section in Google Search Console to track the performance and detect issues with your schema markup.