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Claim and verify your Google Business Profile

Google Business Profile (formerly Google My Business) is essential for local SEO success. It's a free tool that lets you manage how your business appears in Google Search and Maps. Claiming and verifying your profile proves to Google that you're the legitimate owner of the business, which gives you control over your business information and helps build trust with both Google and potential customers.

Instructions:

Claim and Verify Your Google Business Profile

  • 1
    Search for Your Business: Go to Google Search or Google Maps and search for your business name to check if a profile already exists.
  • 2
    Claim Your Profile: If your business is listed, click 'Claim this business' or 'Own this business?' and follow the prompts. If not, create a new profile at Google Business Profile.
  • 3
    Provide Accurate Details: Fill in your business name, address, phone number, website, and category accurately. Add operating hours and a description for better visibility.
  • 4
    Verify Your Business: Choose a verification method to confirm your business ownership:

    1. Postcard Verification Google will send a postcard with a verification code to your business address. Enter the code in your Google Business Profile.

    2. Phone Verification If eligible, receive a verification code via SMS or a phone call.

    3. Email Verification For some businesses, Google may allow verification via email.

    4. Instant Verification If your business is already verified with Google Search Console, you may qualify for instant verification.

  • 5
    Optimize Your Profile: Add photos, respond to reviews, and keep your information updated to make the most of your profile.
  • 6
    Monitor Your Performance: Use the Insights feature in your Google Business Profile to track how customers interact with your business.